Grow Your Mailing List with a QR Code for Email | QR.io Blog

Grow Your Mailing List with a QR Code for Email

Improve your customer service, grow your mailing list for your email marketing, and engage with your prospects in an innovative manner.

Email QR codes are one of the best ways to connect with your clients online, and represent a myriad of advantages for your customer service. Using QR codes for email marketing campaigns is a great idea.

The ROI of email marketing is a whopping $36 for every $1 spent. In this post, you will learn about the benefits of using an email QR code and how to create one on QR.io’s QR code generator.

Table of Contents

What Is an Email QR Code?

An email QR code is a type of code that lets people send a pre-set email in just one scan. The code contains the subject and the text, as well as the email address.

When users scan the QR code, it will enable their default email app, with the recipient’s email address, subject, and body fields filled in. Still, users are able to edit these fields if they want to and then tap or click Send.

On the receiving end, the creator of the email QR code will receive the email as if it had been sent from an email app or service —Gmail, Hotmail, Outlook, and more.

Advantages of Email QR Codes

Email QR codes are a solid way to connect with customers in any industry. Let’s look at why you should incorporate an email QR code.

Convenience

The email QR code has arrived to replace the traditional contact email available on posters, banners, and other print material. The user only needs to pull out their smartphones, activate their camera or any other QR code scanning app, and scan the code.

This spares them the cumbersome process of opening the app and typing the recipient’s email, the subject line, and the body. Once they scan it, they can send it in a flash!

Streamlining contact

When you create an email QR code and pre-type the email ID, the subject, and the message, you’re facilitating the process for users. This is absolutely advantageous for customer service, as you can prompt clients to send an email with a direct request.

For example, if you create an email QR code to allow clients to request more information about a product or service, adding a call to action will let them know exactly what the email’s message will be.

Mistake-free

Since the email recipient, the subject, and the body are pre-set, anybody scanning the code and sending the email will make no mistake as they don’t need to type all the information.

This certainly minimizes errors to near-zero, which will almost guarantee that the email QR code creator can be contacted and that the embedded message will be the one they expect.

Grow your email list

When people scan your QR code for email, they enable their email app automatically. When they send it, you’ll be able to collect the email addresses and use them to grow your mailing list for marketing purposes. This is an essential advantage when companies use the QR code.

Dynamic QR Codes vs Static

The main difference between a dynamic QR and a static QR is that in the case of the static one you cannot change the content and this is usually very simple.

However, in the Dynamic QR code, you can edit the content as many times as you want, without the need to change the design of the QR. Also, you can track the number of scans, the location, the device used, and the operating system, so you gain top insights.

The email QR code is static in nature, which means you cannot edit it or track data. Usually, Dynamic QR codes are destined for social media, business cards, and other content formats.

How to Create an Email QR Code on a QR Code Generator

You can create for free QR code for emails on QR.io’s generator. Just follow these simple steps.

Step 1. Go to QR.io’s homepage and select Email

The generator allows you to create several types of QR codes. On this occasion, choose Email.

Step 2. Enter the information

Type in the recipient’s email, the subject line, and the body of the message.

Step 3. Customize

Personalize your code by choosing shape and color, and by adding an image, logo, and a call to action such as “contact us here.”

Step 4. Click Generate Code

When all the information and the customization are ready, you can create your code.

Step 5. Download and choose format

Download your code in either SVG or PNG formats, depending on the size you might need.

Also see: QR Code PNG Format: How to Do It Right?

How to Create an Email QR Code in Bulk

You can create email QR codes in bulk by opening a QR.io account. Once you do it, just follow these steps.

Step 1. Open a QR.io account

Go to the homepage and click Sign Up at the top-right corner.

Step 2. Click Create QR Code on the dashboard

Once you create your account, go to the dashboard and click Create QR Code

Step 3. Go to Static > Email and enter the information

On the generator, select Static > Email and type in the email’s recipient, the subject, and the pre-set message body. Click Continue.

Step 4. Click Bulk Creation

To start the bulk process, clock Bulk Creation at the top of the information dashboard and browse for the CSV file. You can also choose a pre-saved design and a folder. Then click Create QR Codes > Continue

Step 6. Customize

Personalize your code by choosing shape and color, and by adding an image, logo, and a call to action. Click Continue.

Step 7. Download and test

Once the code is ready on the home dashboard, download it in SVG or PNG format. Very importantly, test your code from several angles, scanning distances, and under different lighting conditions to make sure it is scannable.

Watch out! This code is static, so if you enter the wrong information you will have to create a new one. Things can get nasty if you don’t test it and then have it printed on hundreds of marketing deliverables!

FAQs

How to generate QR code for email

Follow these steps:

  1. Go to QR.io’s home page
  2. Select Email
  3. Enter the information
  4. Customize
  5. Export

Can I edit my email QR code?

No! Email QR codes are static in nature so entering the wrong information or customizing it in a way that makes it unscannable means trouble. You would have to create a new QR code from scratch!

Wrap-Up

You can use a QR code for email to grow your email marketing list, improve customer service, and connect with clients and prospects in an innovative manner. They can be customized and printed on marketing collateral and prints like flyers, banners, and more.


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Author

Cristian Bustos

Cristian is Senior Content Manager for QR.io. He is an experienced and versatile writer with a demonstrated history of working in journalism, public relations, and B2B marketing.